Thank you for visiting my blog/Web site! I am remodeling Ridge View Media’s site to make changes reflecting my new business focus on writing versus Instructional Systems Design (ISD) and eLearning development. Please continue to read this blog post so you can find current information, such as:
Remodel of URLs
Due to their popularity, I am keeping my old blog posts on Instructional Systems Design (ISD) and on eLearning Development. I had changed their URL structure a year ago, and am changing them back in 2016, to the original …/blog/(post URL) structure.
My blog and yours. Is there any difference when I write for mine versus when I write for a clients’ blog? None at all. I consider yours just as important, or more so, than mine.
Are you looking to refresh your blog?
I’m excited to share this blog post with you. It’s fun transitioning Ridge View Media to areas of work that I have enjoyed for a long time but did not have as my primary, income-earning focus. Now, I do. As I move back into writing (technical writing, blogging, web content, content marketing, storytelling, creative writing, grant writing) -among other things- my excitement grows. Recently, I found a few blog writing samples, posts I had written in 2010 on a pro bono basis for a colleague’s company. I like how they turned out.
Want to see some examples of my writing for a blog?
Many have already extended their Happy New Year 2016 messages. Mark and I sincerely wish you the best in 2016, especially the opportunity to work with you.
The middle of this month seems like a good time to make an announcement. Mark and I have been, and are, scheming and planning, and slowly putting into action new opportunities for this year and beyond. We are going to write some new chapters in the book of our lives.
Yes, we are still available for your learning and development contract opportunities. Of course, our established clients are always welcome to contact us for new projects.
We are excited about our new opportunites, and look forward to sharing them with you before the end of 2016. (Maybe by this summer!)
How do you tell stories? Do you even think about it, or about sharing business stories? Does your business tell its stories? Do you see yourself as a storyteller?
All my life I’ve been fascinated by stories. I’ve read, listened to, and told stories. In the corporate world, I felt great satisfaction when I could tell business stories in e-learning projects as the primary instructional designer. Recently, I began investing more time doing deep dives into the art of storytelling.
As you already know, you can use elearning video to bring real world actions and behaviors to your learners. When you add video to your elearning modules you definitely enhance asynchronous learning activities. Your learners need to see humans in action on the elearning screen.
Example: Sales Training Role Plays
I love elearning video when it’s used appropriately. For example, do sales staff struggle with their conversations with prospects or clients? Create videos of roles plays. Have your “actors” show your learners how to talk to your clients. And, don’t shy away from having your actors demonstrate mistakes. We’ve worked on similar sales training projects and can’t wait to do more work with video and e-learning in the future.
Instructional Designers Take on Hollywood
Many elearning designers and developers now script, produce, edit, and publish their own videos. (Yes, we add the role of Videographer to our many skills.) If we’re making the videos we distribute to the learner audience, it helps to research what makes a video a good video. That often involves getting to know the technology, the video camera.
In this post, I want to share a brief but very helpful TED-Ed video by Michael Mauser, titled: Eye vs. Camera. The summary of his video states:
Your eyes don’t always capture the world exactly as a video camera would. But the eyes are remarkably efficient organs, the result of hundreds of millions of years of coevolution with our brains. Michael Mauser outlines the similarities and differences between your eye and a video camera.
His video helped me because I’m not an ophthalmologist (that’s a joke) and I haven’t studied the physiology of the human eye since I was a freshman in … well … awhile ago.